The Tonoike Sake brewery souvenir shop offers a wide rage of sake related products as well as local traditional crafts perfect to buy for yourself or for souvenirs to take home.
(Walk through the main gate and it will be on your right)
From premium hand-crafted Daiginjyo sake (10,000 yen / 720ml) to delicious Futushu (1,000 yen / 720ml) our shop has a wide range of sake as well as popular Yuzu, Ume, Strawberry sakes available for customers all year round. We also have many limited seasonal sakes such as Fresh Nama sake, Summer sake, Autumn Hiyaoroshi sake & Doburoku.
For most popular sake, please also see the recommended sake & tasting notes below.
*prices are shown as an indication only
Did you know that rice and sake are good for your skin?
This is because sake is filled with natural enzymes and amino acids that help moisturize and nourish human skin. Our brewery has developed several types of cosmetic skin care products which are used by people around Japan. Why not pick up a Yuzu cleanse Gel (1,430 yen) or a Sake facial cleanser (1,700 yen) on your visit.
For full product range see our cosmetics website here (Japanese).
*prices are shown as an indication only
Mashiko is not only known for delicious sake but also ceramics.
At the end of the Edo period (1603–1868) Mashiko produced thin, light, functional kitchen ware, such as jars, pots and plates to adapt the changing lifestyle needs. Since then, well known potters such as Keisaburo Otsuka, Shoji Hamada, and Bernard Leach worked in Mashiko and helped lead the way to make it a now world-famous destination for pottery lovers.
At our brewery shop, we have many Mashiko pottery wares including sake flasks and sake cups and local crafts. Many items are very reasonable priced starting from 300yen to 5,000yen.
*prices are shown as an indication only.
Sake is not only for drinkers!
We also have non-alcohol sake lees products such as salad dressing(650 yen) and cake(1,300 yen).
If you are a sake lover and would like to have a heathy option to go with your next glass of sake why not try the delicious smoked tofu (550 yen) made local.
*prices are shown as an indication only.
Why not take a break at our coffee shop located at the end our souvenir shop?
Our coffee shop has a modern-Japanese decor with soft relaxing music, so it’s perfect for a nice short rest during your trip.
We offer coffee made from the same natural water we use to brew our sake, as well as our very popular sake lees soft serve ice cream and snacks. You can also order a sake tasting set using sake cups from our Mashiko sake cup gallery (costs an extra 500 yen to use the gallery cups).
*prices are shown as an indication only.
Clear, almost transparent
Exceptionally silky smooth, med-dry, med-body, long luxurious finish
Medium: Pear, peach, cotton candy, muscat, yogurt
Caprese salad, melon & prosciutto salad, carpaccio
A sake to sip slowly on a leisurely afternoon or evening. A subtle, sophisticated, beautiful expression of the king/queen of sake-specific rice Yamada Nishiki, striking one fruit-forward tone but doing so consistently and with a little razzmatazz. The intricate flavors in this sake are achieved by pressing the sake naturally without any external pressure letting gravity do all the work producing a classic in a contemporary style.”
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Off-dry, bright, tangy, med body
Pronounced: Butter, brie, cottage cheese, chestnut, hay, hint of soy, white peach, loquat and grape
Fettuccine Alfredo, carbonara, ravioli, blue cheese, white fish dishes
Buttery, creamy flavors wrapped in a guzzable, mouth-wateringly creamy acidity and firm backbone of umami leading into more fruity undertones as it slowly fades out. A slight bitterness at the end but this doesn’t detract from what is the perfect sake for a summer picnic. Endless food-pairing possibilities. The complexity, depth and character of this sake is a result of using the traditional yamahai fermentation starter whereby the yeast is propagated naturally using airborne microbes in a similar way that Lambic beer is made.
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Dry, med-body, soft, savory
Medium: Baked bread, New York cheese cake, risotto, raisins, banana, butter
Sushi, seafood pizza
Starts off dry with a gentle hint of sweetness and is followed by a finish that leaves you thinking of a creamy risotto. Silky texture and well integrated alcohol. Flavors and aromas melt together beautifully. A “drink me with dinner!” sake that will fit into almost any everyday situation.
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Med-dry, rich, smooth
Pronounced: Lychee, strawberry, aniseed, bubblegum, yogurt, mint
Strawberries & cream, fruit tart or compote
Sophistication in spades and elegance personified with a perfectly-balanced kiss of sweetness. Savor every drop of this outstanding, heavenly junmai daiginjo with or without food.
Pale lemon-green
Dry, neutral, simple. light
Medium: Butter, cream cheese, red apple, honeysuckle, kiwi, butter, brown sugar
Brooklyn pizza, salami, italian ham, prosciutto & melon, shellfish
Opens with buttery undertones of malt before transitioning into mellow fruity and floral notes of kiwi and honeysuckle. Light and simple with effortlessly subtle whispers of flavor, this is elegance in absence. The perfect refreshment for a summer’s afternoon. On its own a little shy but opens up with food.
Harald de Ropp
Christopher Hughes
Sake Educator, Christopher, teaches for WSET (Wine & Spirit Education Trust) in Tokyo. He is also the co-host of the “Sake on Air” podcast supported by Japan Sake & Shochu Maker’s Association. He worked for Tatenokawa Shuzo for 1 year in sales, and is currently working at KURAND Sake Market.
Brian Hutto
Owner of the sake import/export business, Hutto Trading LLC, as well as Craft Sake Shoten, a sake bar and tasting room in Yokohama. Brian offers sake tasting and education experiences for foreigners visiting Japan.
Tonoike Shuzoten,
333-1 Hanawa, Mashiko-machi, Haga-gun,
Tochigi-ken, Japan 321-4216
Tel: +81 0285-72-0001
Web (Japanese):https://tonoike.jp/
Web (Brand-English): http://sanran-sake.com/
Open: Every day (9AM-5PM)
↑Due to COVID-19, the brewery is not excepting guests until March 1st, 2021
